Run smarter.

One simple app that helps sole traders
take control of their business.

It’s like having a full-time CFO at your side.

  • A clear picture of where you stand
  • Real-time insight on where to focus
  • A growing toolkit that helps you act

Pointer turns everyday transactions
into
better performance.

Automated finance

Pointer makes compliance a breeze, whether you’re doing it yourself or working with an accountant.

  • Organized bookkeeping
  • Instant reports
  • Secure and private

Clear, visual insight

Pointer analyzes everyday transaction data to give you simple, actionable intel like a personal coach.

  • Track your business “vitals”
  • Identify risks and opportunities
  • Get strategic insight on how to act

Tools to grow and save

Pointer provides a growing set of tools to streamline your operations, including but not limited to:

  • Invoicing, expenses and time-tracking
  • Customer relationship management
  • Inventory and sourcing

Pointer is coming soon.

We’re still in stealth mode,
but we’ll drop a line at launch!